Hootsuite pricing in 2026

Hootsuite pricing starts at $99 per user a month on Standard, billed yearly, with 10 social accounts. Professional costs $199 per user and Advanced $399, and approvals start on Advanced. Hootsuite has no free plan and shows no monthly prices. We read the Hootsuite plans page on 10 October 2026.

Hootsuite plans

PlanPriceBrands / seatsChannelsUsersLimits
Standard

$99 per user / monthbilled annually

n/a10 social accounts1+ (buy seats)Posts: Unlimited scheduled posts; AI: Wisdom AI included (no credit counts published); Approvals: No; Inbox: Single inbox
Professional

$199 per user / monthbilled annually

n/aUnlimited social accounts1+ (buy seats)Posts: Unlimited; AI: Wisdom AI; Approvals: No; Inbox: Inbox with automated replies and workflows; Custom performance reports, trend forecasting to 90 days
Advanced

$399 per user / monthbilled annually

n/aUnlimited social accounts1+ (buy seats)Posts: Unlimited; AI: Wisdom AI; Approvals: Yes (review and approve content); Inbox: Assignment and auto-routing
EnterpriseContact salescustomUnlimitedCustomApprovals: Yes; SSO, advanced listening, advanced analytics
PlanPriceBrands / seatsChannelsUsersLimits
EnterpriseContact salescustomUnlimitedCustomApprovals: Yes; SSO, advanced listening, advanced analytics
PlanPriceBrands / seatsChannelsUsersLimits
Standard

$99 per user / monthbilled annually

n/a10 social accounts1+ (buy seats)Posts: Unlimited scheduled posts; AI: Wisdom AI included (no credit counts published); Approvals: No; Inbox: Single inbox
Professional

$199 per user / monthbilled annually

n/aUnlimited social accounts1+ (buy seats)Posts: Unlimited; AI: Wisdom AI; Approvals: No; Inbox: Inbox with automated replies and workflows; Custom performance reports, trend forecasting to 90 days
Advanced

$399 per user / monthbilled annually

n/aUnlimited social accounts1+ (buy seats)Posts: Unlimited; AI: Wisdom AI; Approvals: Yes (review and approve content); Inbox: Assignment and auto-routing
EnterpriseContact salescustomUnlimitedCustomApprovals: Yes; SSO, advanced listening, advanced analytics

Prices from hootsuite.com/plans, checked 10 Oct 2026

  • Social listening and competitor monitoring are in the product; advanced listening on Enterprise.
  • Unlimited accounts from Professional.
  • Purchase as many user seats as needed with SSO and compliance on Enterprise.
  • Inbox (Standard): Single inbox
  • Approvals (Advanced): Yes (review and approve content)

Cost examples

PlanUsersBrandsChannelsMonthly cost
Standard3310$297 / month, billed annually

Additional costs

Each person needs a seat. Approvals start on Advanced at $399 per user. Standard caps social accounts at 10, and the page does not say whether that cap counts per seat or per plan. Enterprise is priced on request.

Free plan limits

No free plan on the plans page. Paid plans start with a 14-day trial without a card.

Annual billing

The plans page shows yearly billing only: Standard $99, Professional $199 and Advanced $399 per user a month. No monthly-billing price is displayed.

Recent pricing changes

First record, captured 10 October 2026. Changes will be logged from the next quarterly check.

Where Hootsuite earns its price

  • Social listening and competitor monitoring sit inside the product, with advanced listening on Enterprise.
  • Professional and Advanced have no cap on social accounts.
  • Enterprise adds SSO and compliance, and you can buy as many seats as you need.

If your team works from listening data, those features justify the seat price.

Cheaper or simpler options

Buffer includes approvals and unlimited users on its Team plan at $12 per channel a month. Weekbird costs $24, $49 or $149 a month per plan with unlimited posts; Team and Agency add approval links that clients open without an account and an Inbox for comments, replies and reviews. Weekbird has no social listening and no free plan.

See Hootsuite alternatives, Weekbird vs Hootsuite, Weekbird pricing and all alternatives.

Questions

See what one price per plan looks like