Buffer pricing in 2026
Buffer charges per connected channel. Essentials costs $6 a month per channel, or $5 billed yearly, and Team costs $12, or $10 yearly. The free plan covers 3 channels with 10 scheduled posts each. We checked these prices on Buffer's pricing page on 10 October 2026.
Buffer plans
| Plan | Price | Brands / seats | Channels | Users | Limits |
|---|---|---|---|---|---|
| Free | Free | 1 account | Up to 3 channels | 1 | Posts: 10 scheduled posts per channel, 1 threaded post; AI: AI Assistant included; Approvals: No; Inbox: Community inbox included, AI replies 5/week; Analytics: Basic analytics, 30-day history; API: 1 API key, 3,000 requests/30 days |
| Essentials | $6 per channel / month $5 per channel / monthbilled annually | n/a | Per channel purchased | 1 user | Posts: Unlimited scheduled posts; AI: AI Assistant, unlimited AI replies; Approvals: No; Inbox: Community inbox, unlimited saved replies; Analytics: Unlimited (advanced analytics); API: 3 API keys, 7,500 requests/30 days |
| Team | $12 per channel / month $10 per channel / monthbilled annually | n/a | Per channel purchased | Unlimited | Posts: Unlimited scheduled posts; AI: AI Assistant; Approvals: Content approval workflows and access levels; Inbox: Community inbox; Analytics: Unlimited (advanced analytics); API: 5 API keys, 15,000 requests/30 days |
| Plan | Price | Brands / seats | Channels | Users | Limits |
|---|---|---|---|---|---|
| Free | Free | 1 account | Up to 3 channels | 1 | Posts: 10 scheduled posts per channel, 1 threaded post; AI: AI Assistant included; Approvals: No; Inbox: Community inbox included, AI replies 5/week; Analytics: Basic analytics, 30-day history; API: 1 API key, 3,000 requests/30 days |
| Essentials | $6 per channel / month | n/a | Per channel purchased | 1 user | Posts: Unlimited scheduled posts; AI: AI Assistant, unlimited AI replies; Approvals: No; Inbox: Community inbox, unlimited saved replies; Analytics: Unlimited (advanced analytics); API: 3 API keys, 7,500 requests/30 days |
| Team | $12 per channel / month | n/a | Per channel purchased | Unlimited | Posts: Unlimited scheduled posts; AI: AI Assistant; Approvals: Content approval workflows and access levels; Inbox: Community inbox; Analytics: Unlimited (advanced analytics); API: 5 API keys, 15,000 requests/30 days |
| Plan | Price | Brands / seats | Channels | Users | Limits |
|---|---|---|---|---|---|
| Free | Free | 1 account | Up to 3 channels | 1 | Posts: 10 scheduled posts per channel, 1 threaded post; AI: AI Assistant included; Approvals: No; Inbox: Community inbox included, AI replies 5/week; Analytics: Basic analytics, 30-day history; API: 1 API key, 3,000 requests/30 days |
| Essentials | $5 per channel / monthbilled annually | n/a | Per channel purchased | 1 user | Posts: Unlimited scheduled posts; AI: AI Assistant, unlimited AI replies; Approvals: No; Inbox: Community inbox, unlimited saved replies; Analytics: Unlimited (advanced analytics); API: 3 API keys, 7,500 requests/30 days |
| Team | $10 per channel / monthbilled annually | n/a | Per channel purchased | Unlimited | Posts: Unlimited scheduled posts; AI: AI Assistant; Approvals: Content approval workflows and access levels; Inbox: Community inbox; Analytics: Unlimited (advanced analytics); API: 5 API keys, 15,000 requests/30 days |
Prices from buffer.com/pricing, checked 10 Oct 2026
- Free plan covers 3 channels with AI Assistant and community inbox.
- Pricing is per channel, so a single channel costs $5/month annual.
- Publishes to Bluesky, Mastodon, Threads, Google Business Profile, Pinterest and YouTube Shorts with community engagement on most of them.
- Includes a public API on every plan, including Free.
- Inbox (Free): Community inbox included; AI replies 5/week
- API or MCP (Free): 1 API key, 3,000 requests/30 days
- Analytics (Free): Basic analytics, 30-day history
- Approvals (Team): Content approval workflows and access levels
Cost examples
| Plan | Users | Brands | Channels | Monthly cost |
|---|---|---|---|---|
| Team | 3 | 3 | 10 | $120 / month |
Additional costs
Every paid plan is priced per channel, so cost grows with each account. Approvals and more than one user need Team. Volume discounts above 10 channels are mentioned but not published.
Free plan limits
3 channels, 10 scheduled posts per channel, 1 user, 30-day basic analytics.
Annual billing
Billed yearly, Essentials is $5 instead of $6 per channel a month and Team $10 instead of $12, about two months free.
Recent pricing changes
First record, captured 10 October 2026. Changes will be logged from the next quarterly check.
Other ways to pay
If you manage several brands, a tool priced per brand can cost less than one priced per channel. See Buffer alternatives for options, or Weekbird pricing for a flat price per brand with unlimited posts.