---
title: "Metricool pricing in 2026: plans and costs"
canonical: "https://weekbird.app/pricing-guides/metricool-pricing"
language: "en"
type: "pricingGuide"
updated: "2026-10-11T16:47:42.215Z"
---

# Metricool pricing in 2026

Metricool pricing goes by tiers of brands. Starter costs $25 a month for up to 5 brands, or $20 billed yearly. Advanced adds team management and approvals from $67 a month for up to 15 brands. A free plan covers 1 brand and 20 posts a month. We checked Metricool's pricing page on 10 October 2026.

## Where Metricool beats most schedulers

- A free plan with the AI assistant and an MCP server.
- Unlimited analytics history from Starter.
- Facebook, Google and TikTok ads reporting next to organic results.
- Up to 50 brands for $159 a month billed yearly, less than most agency plans.

For analytics-heavy work across many brands, Metricool is hard to beat on price.

## Cheaper or simpler options

Weekbird costs $24, $49 or $149 a month per plan with unlimited posts, and X is included. Team and Agency add approval links that clients open without an account and an Inbox for comments, replies and reviews. Weekbird has no free plan and no ads reporting.

See Metricool alternatives, Weekbird vs Metricool, Weekbird pricing and all alternatives.

## Questions

### How much does Metricool cost?

Starter costs $25 a month for up to 5 brands ($20 billed yearly) and $45 for up to 10. Advanced costs $67, $107 or $210 for up to 15, 25 or 50 brands ($53, $85 or $159 billed yearly). Prices checked 10 October 2026.

### Does Metricool have a free plan?

Yes. It covers 1 brand, 20 posts a month, 5 competitor profiles and 30 days of analytics, without LinkedIn or X.

### Is Metricool billed per brand?

Yes, by tiers of brands. You pay for up to 5, 10, 15, 25 or 50 brands, not per person or per channel.

### Is Metricool cheaper billed yearly?

Yes, by up to 24%. Starter drops from $25 to $20 a month and Advanced for 15 brands from $67 to $53.

### How much is Metricool for 3 brands?

With 3 people and approvals, Advanced (up to 15 brands) costs $67 a month or $53 billed yearly, plus the X add-on if you post there. Without team features, Starter costs $25.

## See what one price per plan looks like

[Compare Weekbird plans](https://weekbird.app/)

## Metricool

Last verified: 2026-10-10

## Metricool: plans

| Plan | Monthly price | Price per month (billed annually) | Currency | Billing unit | Seats or brands | Channels | Users | Limits | Source | Observed |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Free | 0 | 0 | USD | per-brand | 1 brand | All networks except LinkedIn and X | n/a | Posts: 20 posts/month; AI: AI social media assistant; Analytics: 30 days; API: Metricool MCP; 5 competitor profiles | [Source](https://metricool.com/pricing/) | 2026-10-10 |
| Starter (up to 5 brands) | 25 | 20 | USD | per-brand | up to 5 brands | Networks per brand | n/a | Posts: Unlimited publishing\*; Analytics: Unlimited; X is an add-on, 100 competitors, PDF and PPT reports, Flows | [Source](https://metricool.com/pricing/) | 2026-10-10 |
| Starter (up to 10 brands) | 45 | 36 | USD | per-brand | up to 10 brands | Networks per brand | n/a | Posts: Unlimited publishing\*; Analytics: Unlimited | [Source](https://metricool.com/pricing/) | 2026-10-10 |
| Advanced (up to 15 brands) | 67 | 53 | USD | per-brand | up to 15 brands | Networks per brand | Team and client management | Approvals: Post approval system; API: Metricool API (Zapier, Make); Role management, report templates, Data Studio connector | [Source](https://metricool.com/pricing/) | 2026-10-10 |
| Advanced (up to 25 brands) | 107 | 85 | USD | per-brand | up to 25 brands | Networks per brand | Team and client management | Approvals: Yes | [Source](https://metricool.com/pricing/) | 2026-10-10 |
| Advanced (up to 50 brands) | 210 | 159 | USD | per-brand | up to 50 brands | Networks per brand | Team and client management | Approvals: Yes | [Source](https://metricool.com/pricing/) | 2026-10-10 |
| Custom | Contact sales | Contact sales | USD | — | custom | custom | custom | White-label: White Label; Dedicated account manager, custom AI credits | [Source](https://metricool.com/pricing/) | 2026-10-10 |

## Metricool: strengths

| Claim | Source |
| --- | --- |
| Free plan includes MCP and AI assistant. | [Source](https://metricool.com/pricing/) |
| Unlimited analytics history on Starter and above. | [Source](https://metricool.com/pricing/) |
| Ads reporting (Facebook, Google, TikTok Ads) alongside organic. | [Source](https://metricool.com/pricing/) |
| Brand tiers go to 50 brands for $159/month annual, cheaper than most agency plans. | [Source](https://metricool.com/pricing/) |
| API or MCP (Free): Metricool MCP | [Source](https://metricool.com/pricing/) |
| Analytics (Free): 30 days | [Source](https://metricool.com/pricing/) |
| Approvals (Advanced (up to 15 brands)): Post approval system | [Source](https://metricool.com/pricing/) |

## Base plan examples

| Users | Brands | Channels | Plan | Monthly equivalent | Currency | Billing period | Other monthly equivalent | Other currency | Other billing period | Source | Other source |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| 3 | 3 | 10 | Advanced (up to 15 brands) | 201 | USD | Billed monthly | — | — | — | [Source](https://metricool.com/pricing/) | — |

## Hidden costs

| Text | Source |
| --- | --- |
| Price steps up with each tier of brands. Team management and post approvals need Advanced. X is a paid add-on whose price is not on the pricing page. White label needs Custom. | [https://metricool.com/pricing/](https://metricool.com/pricing/) |

## Free plan limits

| Text | Source |
| --- | --- |
| 1 brand, 20 posts a month, 5 competitor profiles, 30 days of analytics; all networks except LinkedIn and X. | [https://metricool.com/pricing/](https://metricool.com/pricing/) |

## Annual available

| Annual available |
| --- |
| Yes |

## Annual notes

| Text | Source |
| --- | --- |
| Billed yearly, each tier costs up to 24% less: Starter $20 instead of $25, Advanced (up to 15 brands) $53 instead of $67, Advanced (up to 50 brands) $159 instead of $210 a month. | [https://metricool.com/pricing/](https://metricool.com/pricing/) |

## Changes since last quarter

| Text | Source |
| --- | --- |
| First record, captured 10 October 2026. Changes will be logged from the next quarterly check. | [https://metricool.com/pricing/](https://metricool.com/pricing/) |
