--- title: "Metricool vs Weekbird: price, approvals and fit" canonical: "https://weekbird.app/compare/weekbird-vs-metricool" language: "en" type: "comparison" updated: "2026-10-11T16:45:57.144Z" --- # Weekbird vs Metricool In Metricool vs Weekbird, Metricool wins on reports and price per brand: $25 a month covers up to 5 brands, and a free plan exists. Weekbird costs $24, $49 or $149 a month with unlimited posts, and adds a comment and review Inbox and no-account approval links on Team and Agency. Metricool prices checked 10 October 2026. ## Where Metricool is stronger - A free plan for one brand with 20 posts a month, an AI assistant and Metricool's MCP server. - Unlimited analytics history from Starter. - Facebook, Google and TikTok ads reporting next to organic posts. - Brand tiers up to 50 brands at $159 a month billed yearly. - White label on the Custom plan. Weekbird has no white-label. Plan details are in Metricool pricing. ## Where Weekbird is stronger - An Inbox on Team and Agency for comments, replies and reviews from Facebook Pages, Instagram, YouTube, Threads, Bluesky, X and Google Business Profile. Metricool's pricing page lists no inbox. - X on every plan. Metricool charges for X as an add-on. - Approval links on Team at $49 that reviewers open without an account. See approvals. - AI assistants that draft and schedule through MCP, with your one-use approval on each action. - Unlimited scheduled posts on every plan, without conditions. ## Questions ### Is Weekbird cheaper than Metricool? No. Metricool Starter costs $25 a month for up to 5 brands, and Advanced $67 for up to 15 brands with approvals. Weekbird costs $24, $49 or $149 a month. Metricool also has a free plan. ### Does Metricool have client approvals? Yes, a post approval system from Advanced at $67 a month ($53 billed yearly). Weekbird sends approval links on Team and Agency that reviewers open without an account. ### Which is better for agencies, Weekbird or Metricool? Metricool, if reports and price per brand matter most. Weekbird, if you answer client comments and reviews and want sign-off from a link. ### Can I move from Metricool to Weekbird? Yes. Connect your channels in Weekbird and schedule the next week there. Weekbird has no import from other tools. ### Do both work with AI assistants? Yes. Metricool includes its MCP server on the free plan. Weekbird's MCP server lets an assistant draft and schedule, and each action waits for your one-use approval. ## Plan next week in one sitting [See Weekbird plans](https://weekbird.app/) ## Metricool Last verified: 2026-10-10 ## Metricool: plans | Plan | Monthly price | Price per month (billed annually) | Currency | Billing unit | Seats or brands | Channels | Users | Limits | Source | Observed | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | Free | 0 | 0 | USD | per-brand | 1 brand | All networks except LinkedIn and X | n/a | Posts: 20 posts/month; AI: AI social media assistant; Analytics: 30 days; API: Metricool MCP; 5 competitor profiles | [Source](https://metricool.com/pricing/) | 2026-10-10 | | Starter (up to 5 brands) | 25 | 20 | USD | per-brand | up to 5 brands | Networks per brand | n/a | Posts: Unlimited publishing\*; Analytics: Unlimited; X is an add-on, 100 competitors, PDF and PPT reports, Flows | [Source](https://metricool.com/pricing/) | 2026-10-10 | | Starter (up to 10 brands) | 45 | 36 | USD | per-brand | up to 10 brands | Networks per brand | n/a | Posts: Unlimited publishing\*; Analytics: Unlimited | [Source](https://metricool.com/pricing/) | 2026-10-10 | | Advanced (up to 15 brands) | 67 | 53 | USD | per-brand | up to 15 brands | Networks per brand | Team and client management | Approvals: Post approval system; API: Metricool API (Zapier, Make); Role management, report templates, Data Studio connector | [Source](https://metricool.com/pricing/) | 2026-10-10 | | Advanced (up to 25 brands) | 107 | 85 | USD | per-brand | up to 25 brands | Networks per brand | Team and client management | Approvals: Yes | [Source](https://metricool.com/pricing/) | 2026-10-10 | | Advanced (up to 50 brands) | 210 | 159 | USD | per-brand | up to 50 brands | Networks per brand | Team and client management | Approvals: Yes | [Source](https://metricool.com/pricing/) | 2026-10-10 | | Custom | Contact sales | Contact sales | USD | — | custom | custom | custom | White-label: White Label; Dedicated account manager, custom AI credits | [Source](https://metricool.com/pricing/) | 2026-10-10 | ## Metricool: strengths | Claim | Source | | --- | --- | | Free plan includes MCP and AI assistant. | [Source](https://metricool.com/pricing/) | | Unlimited analytics history on Starter and above. | [Source](https://metricool.com/pricing/) | | Ads reporting (Facebook, Google, TikTok Ads) alongside organic. | [Source](https://metricool.com/pricing/) | | Brand tiers go to 50 brands for $159/month annual, cheaper than most agency plans. | [Source](https://metricool.com/pricing/) | | API or MCP (Free): Metricool MCP | [Source](https://metricool.com/pricing/) | | Analytics (Free): 30 days | [Source](https://metricool.com/pricing/) | | Approvals (Advanced (up to 15 brands)): Post approval system | [Source](https://metricool.com/pricing/) | ## Feature comparison | Feature | Weekbird | Metricool | Sources | | --- | --- | --- | --- | | Public API and webhooks | REST API and signed webhooks for published posts, approvals and channel events. | API or MCP (Free): Metricool MCP | [Source 1](https://metricool.com/pricing/) | | Analytics per channel | Account and post metrics per connected network, exported as CSV or HTML. | Analytics (Free): 30 days | [Source 1](https://metricool.com/pricing/) | | Approvals from a link | Send a reviewer a link to approve or request changes. Reviewers need no account. Links last 30 days and can be revoked. | Approvals (Advanced (up to 15 brands)): Post approval system | [Source 1](https://metricool.com/pricing/) | ## Base plan examples | Users | Brands | Channels | Plan | Monthly equivalent | Currency | Billing period | Other monthly equivalent | Other currency | Other billing period | Source | Other source | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 1 | 1 | 5 | Starter (up to 5 brands) | 25 | USD | Billed monthly | — | — | — | [Source](https://metricool.com/pricing/) | — | | 3 | 3 | 15 | Advanced (up to 15 brands) | 201 | USD | Billed monthly | — | — | — | [Source](https://metricool.com/pricing/) | — | | 5 | 10 | 50 | Advanced (up to 15 brands) | 670 | USD | Billed monthly | — | — | — | [Source](https://metricool.com/pricing/) | — | ## Verdicts | Use case | Verdict | | --- | --- | | Solo creator | Metricool Free if 20 posts a month is enough. Above that, Metricool Starter at $25 and Weekbird Solo at $24 cost about the same. | | Agency with clients | Metricool Advanced on price: $67 a month for up to 15 brands with approvals. Weekbird Team or Agency if you want a comment and review Inbox and no-account approval links. | | Small business with one brand | Weekbird Team if you answer comments and Google reviews. Metricool Starter if reports matter more. | | Team that needs listening or advanced reports | Metricool: unlimited analytics history and ads reporting next to organic posts. |